The benchmark of excellence
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The Great British Excellence Awards celebrate the people, businesses and organisations doing exceptional work. Explore the categories and help recognise someone shaping the future through their achievement, leadership and impact.
Guesthouse of the Year Award
For the guesthouse that makes every guest feel at home
About this category
The Guesthouse of the Year Award recognises a guesthouse or small inn offering comfortable rooms and a warm, personal welcome.
The judges look for high standards kept day after day and guests who return year after year.
Eligibility
Open to guesthouses and small inns, based in or serving the region. Self-nominations and nominations made by others are both welcome.
Judging criteria
- Entries are judged on guest reviews and repeat stays
- Cleanliness and comfort
- Hospitality and service
- Value for money
Qualitative criteria
- Clarity of concept and offer
- Reputation with guests and partners
- Culture and the team behind the business
Metrics
- Revenue and growth
- Guest satisfaction, reviews and repeat business
- Jobs created or retained
Additional criteria
- Include figures for the last one to two years
- Examples of standout work and testimonials from guests or partners
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